E-Spring, a corporate finance advisory firm dedicated to mid-cap companies, is pleased to announce the closing of the sale of Pentawards to Easyfairs.
Easyfairs has acquired Pentawards, the most prestigious worldwide competition exclusively dedicated to packaging design in all its forms. This transaction allows Easyfairs to extend its footprint in Belgium. Furthermore, thanks to its brand name known around the world, Pentawards represents a significant added value for Easyfairs.
Pentawards will be operated by Easyfairs UK & Global office, part of Global Top 20 exhibition company Artexis Easyfairs. It complements Easyfairs’ existing global portfolio of packaging events that run across Europe and North America, including Packaging Innovations, Luxury Packaging, Label&Print, Empack, ADF (Aerosol Dispensing Forum) and PCD (Packaging of Perfumery, Cosmetics & Design).
Founders Jean Jacques and Brigitte Evrard will remain involved with the awards, to help direct the strategy and integration. Brigitte said: “We have been very proud to bring the Pentawards to the global packaging industry to celebrate the media of packaging, which is often the unsung hero in the media mix. It’s been an exciting ten years so far, and we are delighted to continue our involvement by working closely with Easyfairs, which is clearly as committed to quality and the packaging marketplace as we are!”.
Founders of Pentawards entitled E-Spring as financial advisor to conduct this operation. Jean-Jacques Evrard, Pentawards founder, said : “We are extremely happy about the work achieved by E-Spring. Their deep understanding of our business permits to find the best partner to pursue the mission of Pentawards”
Created in January 2007, Pentawards is the world’s leading and most prestigious competition for packaging design. Pentawards is committed to recognising excellence in design, providing a source of inspiration and connecting the global packaging community through our annual competition, international conferences and events.
Easyfairs is on one side a multi-format event organiser, active with more than 218 own events in 18 countries (Algeria, Austria, Belgium, China, Denmark, Emirates, Finland, France, Germany, Italy, the Netherlands, Norway, Portugal, Spain, Sweden, Switzerland, the United Kingdom and the United States). The Group employs 752 people and has generated revenues exceeding €160 million for its financial year 2016-2017.